I have been using a third-party free website to do this, but inexplicably it stopped working a few days ago. This wasn’t the first time this has happened, so to me, if something happens multiple times, it’s probably a flaw in the system. I looked for other options to publish to LinkedIn from your WordPress blog automatically and found this – NextScripts: Social Networks Auto-Poster
I am not receiving any benefit for this review or any review I write on my blog. Just sharing what I find useful. I tried probably a dozen different publish to LinkedIn plugins. Most of them required you to take the ugly and time-consuming step of registering for a LinkedIn API and then copying and pasting it back into their software. Part of being an outstanding program is making things easy for the average person. So anything that isn’t easy or intuitive doesn’t make the cut. This software was remarkable. Once I installed it, it automatically picked up my Twitter/LinkedIn account probably from scanning my browser history. I didn’t have to do any setup. Well I had to do a test post and reconnect to LinkedIn, but that was just a button press, and easy to do.
Setting it up to work with Twitter requires the setup of a developer account which isn’t straightforward. However it is ultimately less time than trying to use a failed third-party update. It turns out that I couldn’t even post to one network even on their basic account. So I deleted my account and just using this plugin.
It doesn’t matter if this problem is due to LinkedIn or the third-party website, but when you have other free tools then it is worth investigating. What is neat about this NextScripts tool is that you can connect to so many different networks. This would be a great help for a social media manager or webmaster who handles marketing for a company. Or for non-profits who don’t have the ability to hire a full-time staff person. It is really neat how for a very low-cost, non-profits can reach an audience they never could in the past. Technology is an enabler ideally.
Update: What happened is that the third-party website changed its pricing structure and only allowed 1 delivery instead of two. Too bad it was a great service.