Ron Johnson credits Apple retail success to the experience | MacNN – StumbleUpon. Interesting point of view. It is not true that Apple store personnel don’t up sell. I have been in many Apple stores and plenty of unnecessary merchandize is sold. Normally they push people to buy new apple stuff, over cheaper 3rd party hardware that would fix the issue.
Really Google? Penalizing Good Sites To Get Some Bad Ones. I have already covered the fallout here and based on my experience here. For some lucky people they have their sites reinstated.
Search Optimization and Its Dirty Little Secrets – NYTimes.com. This is an exploration of the JCPenny problem and what it means for other companies. An interesting quote from the article:
“I think we need to make a distinction between two different kinds of searches — informational and commercial,” he said. “If you search ‘cancer,’ that’s an informational search and on those, Google is amazing. But in commercial searches, Google’s results are really polluted. My own personal experience says that the guy with the biggest S.E.O. budget always ranks the highest.”
To Mr. Stevens, S.E.O. is a game, and if you’re not paying black hats, you are losing to rivals with fewer compunctions.
I have seen firsthand companies who use illegal techniques to increase page rank. Companies that promise to get the #1 listing. This is no different from any other kind of fraud. Smart people find a way to take advantage of others no matter how often they are discovered.
