Tagged: Affordability

Apple’s IPad Bet Requires ‘Leap of Faith’ From Buyers

From Bloomberg.com. It had a quote that was surprising given all the top press from “journalists”.   “While many consumers will buy any new gadget with an Apple label, NPD found that 66 percent of consumers — and 60 percent of people who say they currently own an Apple product — “don’t foresee an iPad purchase in their future,” according to an online survey of 2,000 consumers age 18 and older. The survey was done between Feb. 24 and March 3, NPD said.”

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